Celebrate every moment - Big & Small! Celebrate Life. Celebrate Family.
No Sugar. No Glycerine. No Additives.
...just Oak-Aged Whisky and Texas Spring Water
From humble beginnings...
Our grandfather, Alfonso Haro immigrated from Spain the same year Prohibition became law in the US. He acquired a fond taste for the only whisky available, Canadian Whisky. After working in the steel mills, he saved enough money to open our family’s restaurant, the Hamlet Cafe & Haro Lanes (4 lane bowling alley) in 1943. There sat an infamous lone bottle of Canadian Whisky, though the label had been scratched off and the bottle non descriptive, as the restaurant wasn't allowed to sell liquor. Regular patrons knew it only as Pops’ bottle, and if they were comfortable enough with Al and Angie, they would ask for a glass of Pops’. The brand was born.
The tradition continues...
Our Pops carried on the brand tradition when Mom turned the wet bar dry when my brother and I were teenagers. While all the other bottles were poured down the drain and thrown away, one lone, magically refilling, non-descriptive bottle remained. A piece of masking tape across it, with hand written “Pops”. My brother and I always knew better, and just left that bottle alone. As we grew older, anytime there was something worth celebrating, a bottle of "Pops’ Famous Brand" was always a part of the occasion...
Whisky...the way whisky used to be
During Prohibition, as the demand in the United States for illegal Canadian Whisky rose, the Canadian government approved regulations for the addition of up to 9.09% of "other ingredients" - neutral grain spirit, to modern day Orange Wine, sugar, glycerine, etc - to extend inventory. The 'rule' stands today in most Canadian Whisky in the US.
We knew we could do better by producing it the old fashioned way, not the modern/mass produced manner. Nothing added - no sugar, no glycerine, no neutral spirit or Orange Wine to “cut” or extend the yield...Whisky, the way whisky used to be! So we set out to do just that. We found a partner distillery in Quebec. We selected the barrels - 3 - 14 year old barrels filled with Corn and Rye Whisky - shipped them to AUSTIN, TEXAS, carefully blended them together, and proofed the batch down to 42% ABV with Texas Hill Country Spring Water. Just Oak aged whisky and Texas spring water.
On the back of every bottle of POPS’ is an open space beneath the statement, “This bottle is CELEBRATING...”. We hope you fill that space in with whatever the moment - big or small - and enjoy a glass with friends and family! Always feel free to post a pick of your bottle on our Facebook page, or on Instagram @popsfamousbrandwhisky, so we can toast to you as well!!
With gratitude, -the entire POPS' Famous Brand Family
Our partners are our family. We pride ourselves on this relationship, and have earned the highest level of trust based on respect and integrity. We have been offered the finest selection of reserve barrels to blend our proprietary formulation of perfectly balanced, smooth, mixable, whisky - all produced under strict Canadian Government Supervision.
NOW AVAILABLE IN: TEXAS, NEW YORK, NEW JERSEY, CALIFORNIA, FLORIDA, MISSOURI, KANSAS, ILLINOIS, MASSACHUSETTS, ARIZONA & COLORADO !!
COMING SOON: MICHIGAN, MAINE, NEW HAMPSHIRE, VERMONT, GEORGIA, and TENNESSEE...and more!!!
Time is the most important, dwindling commodity we will ever have. Slow down. Celebrate the moment - big or small. With family, friends, colleagues, strangers who become friends. Don't ever miss a chance to CELEBRATE! ...or as our Pops says, "Celebrate Everything!"
Pops is looking forward to this new journey, and no doubt, it will be an epic ride. We've enlisted the help of our family, dear friends, and our community - and we all look forward to sharing and celebrating this delicious blended Whisky!
Roanoke, Texas, United States
09:00 am – 05:00 pm